These are the edits you can make to Ampd campaigns inside your Google Ads account without negatively affecting Ampd's tracking.
Ampd is adding new features every week, but sometimes you may want to make adjustments to a campaign inside of Google Ads. If you are comfortable with Google Ads, feel free to jump in and make the following adjustments to your Ampd Campaigns!
You can make the following changes straight in your Google Ads account without it negatively impacting your Ampd campaign:
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Add or delete Keywords in existing campaigns
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Change Keyword match type
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Setting max CPC threshold
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Adding Image extensions
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Adding negative keywords
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Change Ad Schedule
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Change demographic
- Change device bidding
- Change match type (We use exact match)
We ask that you avoid making the following changes in your Google Ads account as it may negatively impact Ampd's attribution tracking:
- Duplicate campaigns
- Add new ads under an Ampd campaign
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New ad groups under an Ampd campaign
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Change final destination URL
- Change the bidding strategy to optimize for conversions
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Do not accept any auto apply recommendations made by Google Ads without first checking with an Ampd team member!
If you would like to make other edits, please reach out to us before doing them and we can confirm if they are ok edits to make!
Please note: Google Ads representatives may reach out to schedule a call to discuss ad optimizations. Google Ads representatives can be a great deal of assistance for certain types of advertising through Google Ads. If you are looking to utilize other forms of Google Ads, then that would be a great way to get more information.
Ampd's expertise is in Google Search Ads to Amazon and this type of advertising is a unique skill set that does not necessarily utilize the recommendations of Google's team of experts. Google is still learning Amazon and because of this dynamic, we offer our onboarding training and Ampd Pro packages to help provide the most information possible to ensure your success.