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Ampd Metrics
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  • Ampd Metrics
    • Lifetime Value Metrics
    • Brand Referral Bonus Metrics
    • TACoS Metrics
  • Ampd Automation
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  • Amazon Storefront
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  • Lifetime Value
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      1. Help Center
      2. Ampd Metrics
      • Getting Started
        • Ampd Overview
        • Startup
        • Next Steps
      • Troubleshooting
      • FAQs
        • Ampd App FAQ
        • Campaign FAQ
        • Ampd & Google Ads FAQ
        • Ampd & Amazon FAQ
      • Ampd Metrics
        • Lifetime Value Metrics
        • Brand Referral Bonus Metrics
        • TACoS Metrics
      • Ampd Automation
      • Ampd Management
      • Amazon Storefront
      • Agencies
      • Lifetime Value

      Ampd Metrics

      Descriptions of Ampd metrics located inside the Ampd dashboard.

      Lifetime Value Metrics

      • Annual Purchase Frequency
      • Percentage (%) of Conversions New-to-Brand (NTB)
      • Percentage (%) of Revenue New-to-Brand (NTB)
      • Percentage (%) of Units Sold New-to-Brand (NTB)
      • NTB ROAS (New-to-Brand Return on Ad Spend)
      • Annualized Revenue
      • Annualized AROAS (Adjusted Return on Ad Spend)
      • Annualized ACOS (Advertising Cost of Sales)
      • Annualized AACOS (Adjusted Advertising Cost of Sales)
      • AROAS (Adjusted Roas)
      See more

      Brand Referral Bonus Metrics

      • Brand Referral Bonus (BRB)

      TACoS Metrics

      • TACoS (Total Advertising Cost of Sale)
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